CHI Chroma Shine Intense Bold Semi-Permanent Color 4oz

Chroma Intense Dye Technology was created for longer-lasting and more intense colors. Direct dyes deposit easily on bleached or pre-lightened hair while simultaneously deeply conditioning. Using silk proteins to help strengthen the hair and add brilliant shine, hair appears brighter and more vibrant.

Benefits
Bright vibrant shades
Intense pigmentation
Long-lasting colors
Glowing, shiny results